Large online propaganda campaigns are flooding the internet with 'AI slop,' researchers say [View all]
Source: NBC News
Nov. 19, 2025, 6:00 AM EST
Many of the largest and most widely established state-sponsored online propaganda campaigns have embraced using artificial intelligence, a new report finds and theyre often bad at it.
The report, by the social media analytics company Graphika, analyzed nine ongoing online influence operations including ones it says are affiliated with Chinas and Russias governments and found that each has, like much of social media, increasingly adopted generative AI to make images, videos, text and translations.
The researchers found that sponsors of propaganda campaigns have come to rely on AI for core functions like making content and creating influencer personas on social media, streamlining some campaigns. But the researchers say that content is low quality and gets little engagement.
The findings run counter to what many researchers had anticipated with the growing sophistication of generative AI artificial intelligence that mimics human speech, writing and images in pictures and videos. The technology has rapidly become more advanced in recent years, and some experts warned that propagandists working on behalf of authoritarian countries would embrace high-quality, convincing synthetic content designed to deceive even the most discerning people in democratic societies.
Read more: https://www.nbcnews.com/tech/security/online-propaganda-campaigns-are-using-ai-slop-researchers-say-rcna244618
Link to Carnegie Endowment
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