General Discussion
Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsLet's talk "messaging"
The consensus seems to be that the Democratic Party has a messaging problem, as if just finding the "right" message will secure victory in the right electoral combination of states.
It's a much deeper problem than that, and it's a much "simpler" answer than that.
The problem is NOT the Democrats messaging, it's the Retrumplican messaging.
Retrumplicans have a very simplistic message:
- NOTHING MATTERS EXCEPT VICTORY AND POWER.
That's it! That's the message they have honed through 50 years of hate-radio, Faux News and Social Media propaganda.
How do you compete against a party where nothing but power matters?
For Retrumplicans and their voters NOTHING ELSE MATTERS.
- Racism doesn't matter
- Fascism doesn't matter
- Rape/Sexual Assault doesn't matter
- Violence doesn't matter
- Insurrection doesn't matter
- Democracy doesn't matter
- Fraud doesn't matter
- Corruption doesn't matter
- Truth doesn't matter
- The message of Christ doesn't matter
- Felony conviction doesn't matter
- Pedophilia and incest doesn't matter
- Cruelty doesn't matter
- Factual debate doesn't matter
- Death/lack of medical care doesn't matter
- Starvation doesn't matter
- Thought doesn't matter
I can prove my hypothesis.
If Donnie Dipshit had run as a Democrat, he wouldn't have gotten 15% of the vote.
He could have run as a liberal, with a justice reform policy drafted by the ACLU, and he wouldn't win more than 5% in a Democratic primary.
There is simply no way that Democratic Party voters would have ignored the criminality, predatory behavior toward women, fraud, corruption and ABJECT STUPIDITY.
We just wouldn't and couldn't. He had to run as a Retrumplican, because NOTHING MATTERS to them, except power.
It really is a conundrum.
I don't desire a "liberal authoritarian savior", who will do and say anything to win, or would require my party to excuse and ignore their unfitness for office.
It's not the "message". It's that less than 50% of voters in the right majority combination of electoral states have happily sold their souls to the devil. There is NO "message" that will break through to the soulless.
We don't need to counter a message that is impossible to counter. We need to out vote it.

senseandsensibility
(22,192 posts)Yes, their messaging is the root cause. But that only makes countering it more necessary. Just telling people to vote is not enough. Tell them that trump is lying in simple blunt terms. Call him a loser and give examples. Tell him that he wants to steal your hard earned money and give it to people like Musk. Use the fifth grade vocabulary that breaks through all the noise and can reach people who need to hear it. Will that solve everything? No. But skipping that step and just telling people to vote is not even close to the solution.
Keepthesoulalive
(1,336 posts)All the mainstream avenues are blocked and whether we like it or not hate sells to the dominant culture.
senseandsensibility
(22,192 posts)but I tried to give examples that would be easy for Dems to pivot to when they are asked questions by the corporate media. Unlike the R's, we don't have to lie because the facts are on our side, so it's a matter of simplification and repetition.
Scrivener7
(55,791 posts)And don't look now but a substantial percentage of Democrats, though they didn't vote for trump, DID stay home, which was essentially a vote for trump.
So I disagree with your statement that "we wouldn't and couldn't." A good number of our party would and did.
betsuni
(27,938 posts)Everybody knows what the Democratic message is: Government Good. Republican: Government Bad.
I find the idea mystifying that if things are explained to Republican voters they'll listen and realize Republican policies work against them. Why would they listen, they didn't listen to Trump when he told them just what he was going to do. So many say they would vote for him again.